Strategic Business Management

April 23, 2020

Why do some businesses succeed while others fail? How can you promote the growth and sustainability of your organization? What is your role as a future business owner or manager in the overall success of your organization? This course will outline and describe the strategies that a company’s managers pursue to have a major impact on the company’s performance and compete in the dynamic global nature of today’s organizations. Students will explore the following topics as they gain an understanding of strategy: strategic management, competition and competitive advantage, developing strategies, and implementing strategies.